Product Packaging Design
Brand Enhancement
Product packaging design is also a design process like any other publication, giving customers an experience and feeling with all their senses. A design attracts others when it is eye-catching from the color, the arrangement of every small detail, even as if listening, seeing, holding, smelling before using the product.
Product packaging design is an important part to make customers willing to pay a large amount of money for your product.
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Advantages of product packaging design services at 360i Agency
Fierce
360i Agency always maintains a decisive attitude in the way we work, with the goal of bringing the best quality products to customers.
Standard
Professionalism and standards in every process are what we can confidently bring.
Speed
In the service industry, 360i Agency understands that being on time is one of the important factors that bring satisfaction to each business.
Creative
Creativity makes the difference, we always put a lot of thought into the product from the idea stage to the completion of the product.
Passion
Passion is one of the key factors that helps 360i Agency always be confident in each product created, worthy of the cost received from customers.
Service
No asset is more valuable than customers. That is also the guiding principle when 360i Agency operates in the field of Design – Printing.
PRODUCT PACKAGING - THE FACTOR THAT BRINGS A BRAND TO SUCCESS
With a team of experienced staff in building brand identity, building and developing overall marketing for small and medium enterprises, 360i Agency is confident to satisfy the most demanding customers.
Product Packaging Design Process
At 360i Agency, we apply a close, scientific implementation and cooperation process to ensure project success.
Step
1
DETERMINING PACKAGING LAYERS
Packaging has 3 layers:
- Outer layer: The first surface that attracts customers
- Inner layer: Protects the product
- Product layer: Product packaging, which is what customers will see most often
Step
2
CHOOSE PACKAGING TYPE
There are many different types of product packaging designs to suit product characteristics, brand identity and potential customers.
Step
3
PRODUCT PACKAGING PRINTING
Using environmentally friendly packaging materials is also a factor to create sympathy with users. So choose the material, size, color and reputable printer.
Step
4
ORGANIZING INFORMATION STRUCTURE
Of course, important information should be designed in a larger font, more prominent and in the middle of the frame. Then arrange other information accordingly.
Step
5
LABEL DESIGN
Product labels are not for you to like or for people in the company to like, but for customers to find them attractive, appealing and feel the meaning and message conveyed in them. This is the design and review stage before launching.
Step
6
COLLECT FEEDBACK
The secret to launching a successful new product is remarketing by letting your old customers try it out and experience it. Their reviews are the basis for you to perfect your new product better.
Step
7
DESIGN FILE FORMAT
The final step to complete. Each format will bring different effects, so you can choose the file extension such as .ai, .pdf, .jpg,…
Customers talk about 360i Agency
Mr. Nguyen Quan
Thank you 360i Agency for doing great projects for us. Surely with the quality of service and products of 360i Agency, you will go further. Will come back to use the services of 360i Agency.
Mrs. Mai Anh
We are very satisfied with the brand identity designed by 360i Agency. I am especially impressed by your professionalism, enthusiasm and friendliness. Wish 360i Agency to grow stronger and always be a companion of brands!
Mr. Tran Hoang
360i Agency staff work very professionally. I am very satisfied with the logo you have designed. I will continue to work with 360i Agency in the next projects to develop my brand.
Mr. Đo Nam
I am very satisfied with the professional and enthusiastic working style of the staff of 360i Agency. In particular, we would like to thank the design team for their efforts in creating a Logo product that is both valuable in form and meaning. Wishing 360i Agency further development.
Mrs. Amy Tran
I feel lucky to be a customer of 360i Agency. I myself find myself quite picky, especially with media publications or my company's brand identity, but when working with the solutions proposed by 360i Agency, I was very surprised with the ability to capture ideas and convey messages with high aesthetics in design and creativity.
Typical projects 360i Agency has implemented
3 factors before designing product packaging
The product packaging designer must understand his product best to attract and create a good impression for customers. From there, determine the appropriate design style, both satisfying customers and helping customers have an impression of the brand.
To sell more products and increase revenue, drawing a customer portrait is indispensable. Specifically:
- Male or female customers or both
- Customer age
- Customer living area
- Income level to be willing to spend money on products
- Customer preferences for products
From the above factors, you can determine whether the product packaging design will be complex or simple, with few or many details, outstanding or elegant colors, delicate or elaborate details, …
Depending on the form of customer shopping:
- Supermarket?
- Online on social networking sites or e-commerce platforms?
- Residential markets?
There are suitable product packaging designs.
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